Thursday, April 17, 2014

Conscious is Cool - H&M's Conscious Collection!


     




The Conscious Exclusive collection is made in collaboration with sustainable fashion and design think-tank EVER Manifesto, which shares H&M’s commitment to a more sustainable future for fashion.Conscious Exclusive is a specially-designed limited edition collection made in high quality fabrics with dramatic and intricate details inspired by flamenco and bohemia. New materials to the collection are organic leather – leather from cows bred for organic meat production on Swedish farms – and organic silk cultivated in organic mulberry trees. H&m never lets us down with its new collections. And this time, the brand has proven that being conscious is also a fashion statement and you can support the environment fashionably.The H&M Conscious Collection was launched in all H&M stores on the 10th of April across the GCC. 








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